“The team you didn’t know you needed, and will never want to be without”
Andrew Wolmark,
Co-Founder
With over 30 years working in luxury hospitality, Andrew has travelled the globe as an expert on guest experience, regularly featuring in the media & speaking at industry events. He is also the creator of Tipps, the mystery guest platform.
Previously Chief Experience Officer at Quintessentially, Founder & CEO at Tipps, The Hospitality Doctor & OPM Events Agency, Event Project Manager at Caprice Holdings, Membership Manager at Roppongi Hills Club, Tokyo and various roles in hotels, private members’ clubs & restaurants.
“I love that, on every project we deliver, I am able to focus on guest experience. It has been my passion throughout my career and I see it as a huge privilege that I get to spend every day thinking about how we can bring the best to every guest interaction.”
Anna Davey,
Co-Founder
Anna has spent her career perfecting the delivery of true luxury and executing one-of-a-kind experiences for luxury brands and UHNWIs. Before co-founding Parade, Anna was Global Head of Quintessentially’s agency business, overseeing seven international offices delivering events, travel experiences and strategy projects for private and corporate clients.
Previously Director of Events for the legendary private members’ clubs Annabel’s, Mark’s Club, Harry’s Bar & George, as well as MD of The Admirable Crichton, Los Angeles and Events Manager at The Savoy.
“The joy of Parade to me is in the time we give back our clients. It is very rewarding to hear that clients feel so relieved and supported, safe in the knowledge that their guests are taken care of – we take great pride in that responsibility”
Jessica Hallet,
Operations Manager
Jessica has broad experience in the luxury industry delivering VIP hospitality projects and events for private member clubs, hotels, corporates and luxury brands internationally.
Jessica has worked for Quintessentially, The Birley Clubs, the three Michelin Keys Newt in Somerset where she has gained a wealth of experience as an Event Assistant, Project Manager and Operations Manager delivering projects for luxury brands and private clients.
“One of my favourite parts of working at Parade is the satisfaction that comes with bringing all of the bespoke elements of a project together. It is such fun to work with a variety of specialists and curate different teams to perfectly fit the unique requirements of each client”
Klara Kumar,
Logistics Director
Klara has extensive experience in delivering international luxury events and concierge projects from market-leading agencies in London and Sydney. Klara has been executing tailored journeys for the world’s most discerning UHNW clients across the globe as well as luxury brands to include Cartier, Hermès, Chanel, Van Cleef & Arpels, Tiffany & Co, Omega and Burberry to name a few.
“I love working with Parade because of the team. We work incredibly hard on every project but we never forget to enjoy ourselves - I think this really is the fuel that allows us to attain exceptional results for our clients.”
Natasha Nicholson,
Guest Manager
Tash has worked in the events industry for 8 years creating unique and captivating experiences for luxury brands and UHNW clients. Tash has delivered Event Concierge Projects as a Guest Manager, Gifting Manager and Project Assistant in London and Paris and has extensive experience organising private events, weddings and corporate functions internationally for companies including Quintessentially and Chen Smith Ltd.
“No project is without its challenges, but I love problem solving and relish the opportunity to tackle any obstacle. I am dedicated to ensuring that clients and guests enjoy exceptional experiences, and at Parade, we never settle for anything less than this.”
Fiona Rook,
Financial Controller
Fiona is a Fellow of the Institute of Chartered Accountants, having qualified in back in 1995. Fiona’s broad career experience within large corporates and SMEs allows her to bring a unique perspective to the Parade team. Fiona oversees all financial matters at Parade and is experienced in managing multi-currency budgets, international payments and complex, large-scale project finances.
“I take great pride in making sure that the finance side of Parade is run at the same high quality of service that is provided to our clients.”
Join The Parade
We are always eager to meet talented people who are passionate about delivering exceptional guest experiences.
If you are a freelance events professional and are interested in project work, or if you are are interested in any full-time positions, please submit your details here, or email hello@weareparade.com and a member of the team will get back to you.