
“We are sure you do the best events in the world. We have received the best feedback from all the guests – the clients were so surprised and delighted by your organisation… it was exceptional.”
Event Concierge and Guest Experience Clients
Our clients repeatedly choose to work with Parade for the warmth of our personal service, our obsession with detail and our unwavering commitment to providing an unforgettable experience for their guests. We are proud to be trusted by some of the world’s most recogniseable brands:

Burberry
Fashion Show, Event Concierge, London
February 2025

Sworders Fine Art Auctioneers
Clienteling Strategy, London
February 2025

Hermès
Maison Event, Guest Logistics, London
November 2024

Burberry
Fashion Show, Event Concierge, London
September 2024

The Royal Commission for AlUla
Guest Experience Training, Saudi Arabia
September 2024

Hermès
High Jewellery Launch, Event Concierge
Paris, June 2024

MCI
Adobe, Conferences, VIP Guest Management, Paris
June 2024

Chanel
Royal Ascot, Event Concierge, London
June 2024

MCI
Adobe, Conferences, VIP Guest Management, London
May 2024

MCI
Adobe, Conferences, VIP Guest Management, London
May 2024

Hermès
Management Offsite, Event Concierge, Costwolds
March 2024

Burberry
Fashion Show, Event Concierge, London
February 2024

Cavalry & Guards
VIP Guest Experience Training, London
January 2024

Hermès
Brides de Galaxy, Event Concierge, London
December 2023

Battle of the Baddest
VIP Guest Management, Riyadh
November 2023

The Ned
Membership & Experiential Strategy, Doha
October 2023

Redhouse
Burberry Beauty, Product Launch, Event Concierge, London
September 2023

Global Luxury Hospitality Group
Guest Experience Strategy
September 2023
“A big thank you to Andrew, Anna and the team! Parade was professional and easy to work with, from the beginning of the project all the way through to the end. Their meticulous planning and attention to detail put us and the client at ease, taking the mental load off our plates to focus on other elements of the event – a great partnership!”