What is Luxury?
Anna Davey Anna Davey

What is Luxury?

Here’s a topic that has come up time and time again. We are often asked how we define Luxury… and we often dodge the question!
From hoardings on a building site (usually adjacent to a major A-road) advertising “Stunning Luxury Apartments” to “Luxury Toilet Tissue”, the word is certainly overused. Yet still it has power, intrigue and is aspirational. How can this be the case and why has no one yet coined a new term?

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The Power of Communication in Resolving Customer Challenges
Anna Davey Anna Davey

The Power of Communication in Resolving Customer Challenges

This weekend, I encountered a situation that highlighted the critical role good communication plays when dealing with customers facing challenges. I arrived at the cinema, ready for a relaxing movie experience, only to find the doors closed. The showtime had changed, and I had not been informed. Disappointment was quickly followed by frustration when the manager approached, clearly irritated, and instead of listening, simply stated, “We are closed.”

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